Industry News, Ink Manufacturers News, Printers News

Domino K600i Meets Growing VDP Demand Amid Pandemic

Now more than ever, brand owners are utilizing multiple SKUs and requiring variable data printing for their labels and packaging.

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By: Anthony Locicero

Copy editor, New York Post

Even in the face of a global pandemic, the label industry has not slowed down.    If anything, it has sped up.    Consumers have been panic buying since the onset of COVID-19 causing brand owners to be busier than ever, especially in the sectors of food, beverage, and pharmaceutical.    As a result, brand owners’ suppliers have been busier too.    Label manufacturers are producing record numbers of labels and getting them out the door as quickly as they can.    In turn, the a...

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